Activision Blizzard Made Over $1 Billion in Microtransactions in Just One Quarter
According to a recentActivision Blizzardquarterly earnings report, the publisher made $1 billion from microtransactions in just one quarter. Activision Blizzard fans spent this $1 billion in a matter of months, showing just how much revenue microtransactions generate in a short period. Activision Blizzardis reporting $1 billion earnings from Q3 2021, which encompasses July through September. In total, the company made $1.20 billion from its various franchises. Activision Blizzard has several franchises under its umbrella that likely contributed to this large number, includingCall of Duty,World of Warcraft, andCrash Team Racing Nitro-Fueled....