What has for long been speculated by analysts and consultants has now been confirmed by more official sources:Lokiis the most successful MCU series on Disney Plus. The statement is taken from Kevin Feige’s latest publicity event, where the Marvel Studios chief also showed the first trailer forShe-Hulk: Attorney at Law.
Streaming ratings or viewership numbers are not easy to come by, that is because none of the competing companies or services such as Netflix, Disney, Hulu, HBO Max, or Paramount Plus are obligated to make this strategic data widely available. Instead, the second-best option is found in Nielsen ratings, whose methodology has its own challenges when it comes to streaming but that nonetheless also putsLokiahead ofWandaVision,Falcon and the Winter Soldier, andHawkeye, as well as the latest of these,Moon Knight.
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As reported by Deadline, Feige commented thatLokiended up being a “bold swing” and that such a “wild ride paid off." The Marvel Studios boss then highlighted that Tom Hiddleston’s first lead effort did admirably well, even more so than its Marvel peers. Feige also noted that, as of now,Lokiis the only MCU series to have been renewed for a second season that will see the entire cast return, although under new direction from duoJustin Benson and Aaron Moorhead, who will step in place of Kate Herron as production begins next month.
Benson and Moorhead’s work inMoon Knightsays a lot aboutLokiseason 2, as the two directors have specialized in the horror genre for most of their careers. This is something that is not foreign toLoki, a show already influenced by David Fincher’s filmography. While the god of mischief is technically dead in the MCU’s main sacred timeline, bothSpider-Man: No Way HomeandDoctor Strange in the Multiverse of Madnesscould have done a lot of setting up forLokiseason 2.
There is no estimated release forLoki’s second season, though with production just beginning and a healthy dose ofMCU content likeShe-Hulkand so many others, it would not be surprising to see Loki make his grandiose return in summer 2023.
